Introduction

The Salon du Chocolat Dubai has become a flagship event in the city’s annual food calendar, blending indulgence, artistry, and industry networking into three irresistible days. Known worldwide as the largest chocolate and pastry fair, the Dubai edition is part of a global brand that began in Paris and now travels across cities from Tokyo to New York. But the Dubai version is unique — it combines the Middle East’s luxury hospitality scene with international chocolate culture, giving visitors a one-of-a-kind sensory experience.

This year, Salon du Chocolat Dubai returns bigger and bolder, running from 30 September to 2 October 2025 at the iconic Madinat Arena in Madinat Jumeirah. Visitors can expect over 120 exhibitors from around the world, live demonstrations from award-winning pastry chefs, a showcase of chocolate-inspired haute couture at the famed Chocolate Fashion Show, interactive masterclasses, and dedicated spaces for ethical cocoa stories and artisan creations.

Whether you’re a professional pastry chef sourcing the finest couverture, a chocolatier scouting packaging solutions, or simply a chocolate lover curious to taste rare and limited-edition creations, Salon du Chocolat Dubai offers something unforgettable. Let’s dive into everything you need to know to make the most of this indulgent celebration.

1. 🗓️ Dates & Venue — When and where is Salon du Chocolat Dubai?

Mark your calendars: Salon du Chocolat Dubai 2025 runs from Tuesday, 30 September to Thursday, 2 October 2025. The venue is the Madinat Arena, part of Dubai’s luxurious Madinat Jumeirah resort, chosen for its spacious halls, high-end amenities, and central location.

Why the Madinat Arena? Because the event needs room not only for exhibitor booths but also for large stages, runway shows, and interactive cooking spaces. The Madinat Jumeirah complex also offers ample parking, nearby five-star hotels, and waterfront dining options, making it easy for visitors to extend the experience beyond the fair itself.

2. 🍫 What’s on the showfloor — Highlights you shouldn’t miss

The Salon du Chocolat Dubai showfloor is a sensory overload in the best possible way. Imagine rows of stalls laden with glossy pralines, creamy truffles, single-origin chocolate bars, intricately decorated pastries, steaming cups of specialty hot chocolate, and even cacao-infused savoury bites.

This year, organisers promise curated tasting zones so visitors can experience chocolate from bean to bar:

Artisan Village: Small-batch chocolatiers share their stories and samples.
Global Brands Pavilion: International names bring their signature creations to Dubai.
Gelato & Coffee Corner: Pair sweet treats with freshly brewed beverages.

Tip: Bring an insulated bag if you plan to purchase chocolate to take home — Dubai heat can be unforgiving.

3. 👗 The Chocolate Fashion Show — A feast for the eyes

One of the most photographed and talked-about features of Salon du Chocolat Dubai is the Chocolate Fashion Show. This is not your average runway — it’s where designers and pastry chefs collaborate to create couture pieces entirely from chocolate and edible embellishments.

Expect gowns adorned with sculpted cocoa leaves, hats dusted with cocoa powder, and bodices moulded from dark and milk chocolate. Each year’s designs are unique, and the 2025 show is expected to push creativity even further. Seating is limited, so secure tickets early if this is on your must-see list.

4. 🍽️ Masterclasses, demos & competitions

Salon du Chocolat Dubai is as much about learning as it is about tasting. The fair hosts dozens of masterclasses where leading pastry chefs teach everything from tempering techniques to artistic plating. Demonstrations are scheduled throughout the day, many of them free with your entry ticket, while premium workshops require booking.

Competitions add an exciting edge: look out for pastry and chocolate sculpture contests, junior chef challenges, and coffee art battles. These events are open to both professionals and ambitious home bakers, making the fair an inspiring space for skill development.

5. 🧑‍🍳 Guest chefs & personalities

One of the biggest draws of Salon du Chocolat Dubai is the lineup of celebrity chefs and industry icons. Expect appearances from world-renowned chocolatiers, Michelin-star pastry chefs, award-winning gelato makers, and social media dessert influencers who will share their tips and signature recipes.

The 2025 roster is expected to include chefs from Europe, Asia, and the Middle East, bringing an eclectic mix of chocolate traditions and cutting-edge dessert trends. Many guests will be available for book signings and meet-and-greet sessions, so keep your camera ready.

6. 🛒 Tickets, pricing & who should attend

The Salon du Chocolat Dubai attracts three main groups:

Trade professionals — chefs, hoteliers, distributors, and café owners.
Culinary students — looking to learn from industry leaders.
Chocolate enthusiasts — locals and tourists alike.

Ticket categories include:

General Admission (day pass or multi-day)
VIP Passes with priority seating and exclusive tastings
Masterclass Tickets (separate from general admission)

Children are welcome, but note that some workshops have age restrictions. Early-bird discounts are usually available via the official website.

7. 🤝 Trade, B2B & sponsorship opportunities

For the industry, Salon du Chocolat Dubai is more than a public event — it’s a powerful networking platform. Trade visitors can explore B2B matchmaking services, attend industry talks, and meet suppliers from across the globe.

Sponsorship packages are also available, giving brands visibility in front of thousands of targeted attendees. For café owners and hotel buyers, this is a rare chance to source premium ingredients and innovative dessert concepts in one place.

8. 👨‍👩‍👧 Family fun & visitor practicalities

Families can enjoy Salon du Chocolat Dubai too, thanks to its interactive workshops for children, chocolate art corners, and photo zones. For those bringing kids:

Plan bathroom and snack breaks
Avoid peak midday crowds
Keep small hands away from delicate chocolate displays

The Madinat Arena is stroller-friendly and offers plenty of dining options nearby for a post-event meal.

9. 🌱 Sustainability & sourcing

In recent years, Salon du Chocolat Dubai has spotlighted ethical cocoa production and sustainability in the chocolate industry. Expect exhibitors to share their bean-to-bar stories, explain their sourcing practices, and introduce eco-friendly packaging solutions.

This is a chance for conscious consumers to connect with brands that prioritise fair trade, farmer welfare, and environmental care — a growing trend in the luxury food sector.

10. 🏨 Travel, hotels & making the most of your visit

If you’re visiting from outside Dubai, book accommodation early — hotels in and around Madinat Jumeirah fill quickly during Salon du Chocolat Dubai. Nearby attractions like Souk Madinat, Jumeirah Beach, and Burj Al Arab can be added to your itinerary.

Transportation options include taxis, ride-hailing apps, and public transport links to the Madinat Jumeirah area.

Conclusion

The Salon du Chocolat Dubai 2025 promises an extraordinary mix of indulgence, education, and industry connections. From jaw-dropping chocolate couture to hands-on workshops and ethically sourced cocoa brands, it’s an event that appeals to both the senses and the mind.

By planning — booking tickets early, mapping out must-see attractions, and leaving room in your schedule (and your stomach) for spontaneous discoveries — you can make the most of what might just be Dubai’s sweetest weekend of the year.

External Links

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Salon du Chocolat Dubai 2025 — Everything to Know About the World’s Largest Chocolate Fair Returning This September